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Google’s interface uses over 200 factors to determine search ranking results. That’s enough to make even the most skilled marketer’s head spin.

Getting started with keyword research can seem like an inundation of numbers, acronyms, and an infinite number of keyword variables.

When you know what people are searching for, the ball’s in your court. You can create content specifically to satisfy what your target audience is...

Has your boss ever asked you, “Can you make us appear first in results on Google?”

Google has a global market share of 91.8% for search engines, making your Google search ranking very important for your brand to be discovered...

Since Google owns the lion’s share of the search engine market, it’s critical to know how to use keywords to your advantage to make your website...

Content writing can be tricky, especially if you’re trying to get your content to show up first in the search engine listings. If you’re looking...

Good content doesn’t come out of thin air. All good website content has been edited, proofread, and reviewed multiple times. If you’re creating a...

Writing content for a website is different from any other type of content writing. On average, visitors to a webpage only have time to read 20% of...